Why It's Alpha Retinol 
Seoul White Korea Alpha Retinol Brightening & Skin Firming Serum 30ML
Our powerhouse serum is packed with 4 key ingredients that work overtime to give you visibly plumper, firmer, and smoother skin.
Here's what makes it a game-changer:
 0.01% Retinol: Say goodbye to fine lines, wrinkles, and enlarged pores—this potent form of retinol visibly firms the skin, revealing a youthful, radiant glow.
Alpha Arbutin: Even out your complexion by fading dark spots and brightening your skin tone for a flawless, radiant look. 
Niacinamide: Refines and smoothens skin texture, giving you that naturally glowing finish.
9x Vita Collagen Complex: A unique blend of 9 collagen types that deeply hydrate and strengthen your skin barrier for long-lasting luminosity and bounce.